Inspired by Nature; drirelease on Sportsfashion by SAZ magazine.
May 4, 2020
“Inspired by Nature” was the topic for PERFORMANCE DAYSSS22 approaching sustainability, fashion and function. drirelease is the only technology that is inspired by nature, NATURALLY because doesn’t use any kind of chemicals to provide wicking, fast drying, cooling and durability, with responsibility. Our engineered blends can be developed with Organic Cotton, BCI, Linen, Silk, Cashmere, Merino, […]
FIG launches chic dresses for all occasions
March 19, 2020
How would you describe FIG brand? Our goal is to ensure that each FIG item is thought out and designed to deserve its rightful place in the suitcase and wardrobe of the modern women adventurer! We design durable and flattering travel inspired clothing in Canada, to help you make the most of every discovery. What […]
tentree earns drirelease® Innovation Award.
February 4, 2020
Comfort, Eco and Performance together: tentree earns drirelease® Innovation Award. EAST BRUNSWICK, NJ – Optimer Brands, the parent company of drirelease, has announced tentree as the winner of its Winter 2020 Innovation Award, seeking to honor far-reaching solutions in performance apparel. Showcased at the Outdoor Retailer Snow Show in Denver, Colorado, the award celebrates innovation in the […]
Porsche Design launches drirelease for FW2019!
October 26, 2019
The #FallWinter19 #PorscheDesignSportswear collection sets new standards, not only in terms of design, but also with incorporated technology. Characteristic materials, such and drirelease Cotton, continue giving the collection a high-tech look and feel. Porsche Design Sportswear Fall Winter 2019 The #FallWinter19 #PorscheDesignSportswear collection sets new standards, not only in terms of design, but also with […]
drirelease Naia™ : Where fashion and eco meets Performance with Comfort!
October 7, 2019
For more than two decades, drirelease® has been an inherent part of the surging, connected lifestyle that’s changed how we dress as we engage with our lives — play, travel, work, or just relaxing.It’s what lets you move more comfortably — by wicking, drying, cooling and freshening — as you pursue your passions.Thinking about the next trends […]
drirelease highlights of Première Vision Paris
October 3, 2019
For the first time drirelease had showcased at Première Vision in Paris, to present fabrics and yarns technologies with natural wicking and fast drying solutions with Hemp, Acetate, Linen, Silk, Cashmere, Organic and BCI Cotton, Lyocell, Recycled Polyester. Our innovative solutions keep customers cool, dry, fresh and comfortable – whatever the application – in high-performance athleticwear, sportswear, fashion, […]
drirelease will be showcased at PREMIÈRE VISION PARIS
September 3, 2019
For the first time, drirelease will be showcased at Première Vision Paris, on September 17th to 19th, to introduce our technology blends translated into fabrics to the fashion and casual markets. We would like to invite you to visit us at the YARNS section, Hall 6 booth C56 to check out the latest comfort and fashion solutions, drirelease Hemp and drirelease NaiaTM , and […]
drirelease HEMP : Natural wicking, HIGH performance!
August 26, 2019
EAST BRUNSWICK, NJ – Optimer Brands, the parent company of drirelease just launched its new blend. We are proud to introduce THE PERFORMANCE SIDE OF HEMP, with drirelease engineered blend of fibers. drirelease HEMP fabrics, through our natural wicking and fast drying technology, effectively facilitate the passage of moisture from the skin to the atmosphere. For millennia, HEMP has been […]
AFTCO Barracuda Geo Cool shirt earns drirelease® Innovation Award.
June 19, 2019
EAST BRUNSWICK, NJ – Optimer Brands, the parent company of drirelease, has announced AFTCO as the winner of its Summer 2019 USA Innovation Award, seeking to honor far-reaching solutions in performance apparel. Showcased at the Outdoor Retailer Summer Market in Denver, Colorado, the award celebrates innovation in the design and construction of active wear that promotes […]
Visit drirelease® at Performance Days Munich!
May 2, 2019
PERFORMANCE DAYS presents “The Beauty of Function” at the next fair (May 08th-09th, 2019) and drirelease® will be presenting new technologies and fabrics, and offering good music, food and drinks at the Performance Days Party, on May 08th, the first day of the show. “Functional fabrics, especially, those that perform under extreme conditions are predestined […]