press


drirelease Announces Winners of Its Design Contest​

drirelease | August 18, 2011

Wilmington, DE, August 18, 2011.  Optimer Brands, the company that markets drirelease® with FreshGuard®, is thrilled to announce the two winners of its design contest, which took place at the Outdoor Retailer Summer Market in August 2011. The two winners of the drirelease contest were Terry Ann Wilson, who won the Judges’ Panel vote, and Elizabeth […]

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drirelease​​® Knocks Brands’ Socks Off with a Range of Made in U.S.A. Offerings!

drirelease | July 22, 2011

Wilmington, DE, July 22, 2011. drirelease®, a patented yarn technology used by some of the world’s greatest athletic wear brands, is delighting consumers across numerous brands that are getting ready to introduce new, U.S.A.-made drirelease Wool and drirelease Cotton socks into their lines. Woolrich, Cabela’s, Merrell, Rocky Boots, and Wigwam are some of the latest […]

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​drirelease® Helps Joplin, MO Tornado Victims with Donation​

drirelease | July 14, 2011

Wilmington, DE, June 14, 2011. drirelease​®, a premier technology used by athletic apparel manufacturers worldwide to develop garments with superior wicking, fast-drying, and odor control attributes, is helping tornado victims and relief workers in Joplin, MO with a donation of 1,000 drirelease​ tee shirts. The drirelease team has partnered with R&R Trucking, a freight carrier […]

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drirelease® Sponsors Student Design Contest

drirelease | May 1, 2011

Wilmington, DE, May 2, 2011. Optimer Brands, the company that markets both DRIFIRE® Comfortable FR Wear™ and dri​release® with FreshGuard™, has launched a drirelease design contest with a selected group of students at Seattle Pacific University that will culminate with the selection of winners at this year’s Outdoor Retailer Summer Market in August. Students participating in […]

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drirelease® Showcased at Marks & Spencer Innovation Hub​

drirelease | April 25, 2011

Wilmington, DE, April 26, 2011. dri​release®, a premier technology used by athletic apparel manufacturers worldwide to develop garments with superior wicking, fast-drying, and odor control attributes, is currently exhibiting a range of fabrics at the Marks & Spencer Innovation Hub. The drirelease products being showcased at the event include dri​release Cotton, dri​release​ Wool, dri​release TENCEL®, […]

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