drirelease® PINEAPPLE: more comfort, less waste

drirelease® PINEAPPLE is the latest blend from Optimer Brands which uses farm waste to optimize comfort in all types of apparel. This engineered blend combines natural hydrophilic fibers made from pineapple leaves with special hydrophobic synthetic fibers for optimized performance. drirelease® PINEAPPLE fabrics efficiently pull moisture and perspiration away from the skin and pushes it to the exterior of the fabric where it can evaporate quickly, without the use of wicking finishes. After the fruit harvest, Pineapple leaves are typically burned as waste releasing more pollutants into the air. As part of the drirelease® technology, these leaves can now release all day comfort instead. Turning pineapple waste into sustainable textile materials helps to promote a more circular alternative for enhancing comfort in apparel. 

About Optimer Brands

Optimer Brands, the makers of drirelease®, Dricomfort®, and OPTIMER® continue as a pioneer in textile technology and part of the best performance fabrics and activewear in today’s marketplace. It’s what lets you move more comfortably as you pursue your passions by wicking, drying, cooling, and freshening. The best brands and retailers in the World utilize Optimer’s expertise, sophisticated fabrics, smart performance, and eco-friendly advances. As a company, Optimer Brands is committed to its promise of comfort.